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From the linked techcrunch article:
will face fines of up to one million NOK (~$100k) per day.
unless it obtains users’ consent to the processingFrom the order itself:
The order applies from 4 August 2023
we may decide to impose a coercive fine of up to NOK 1 000 000 (one million) per dayMisleading title.
Fine should be larger. And more countries should join in.
Thank you for coming to my ted talk.
Nah. I would hate to live in a country that bans personalized ads. It would be like living in the 90s watching cable TV seeing completely irrelevant tampon and baby ads as a single dude.
Personalized ads are much less annoying than the “spray-and-pray” noise we used to deal with.