• HobbitFoot @thelemmy.club
    link
    fedilink
    English
    arrow-up
    1
    ·
    5 months ago

    Anyway you can use data to nudge users. For example, Google can change search result orders. They can promote one company/research/ideology/party to the top and demote others.

    This is advertising.

    Finding out where certain people are important for law enforcement or press.

    This service isn’t that valuable, and extracting the value required is going to be a PR nightmare.

    Stores give out free wifi to track your MAC address and see where you go in stores. They sell this data, use it to track theives, or use it for better product placement.

    So A-B testing for their advertising?

    • IllNess@infosec.pub
      link
      fedilink
      English
      arrow-up
      1
      ·
      5 months ago

      I said one was more valuable. That doesn’t mean they don’t go well together.

      • HobbitFoot @thelemmy.club
        link
        fedilink
        English
        arrow-up
        1
        ·
        5 months ago

        But it goes back to my earlier assertion that the value of user data is generally to help with advertising.