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My parents used to keep chickens in their garden. They could roam in the garden freely during the day, the coop was only closed at night to keep predators out. One day a chicken decided it would like to check out the roof of the house across the street. Now my parents’ house is at a hillside so the neighbor’s house was quite a bit lower but the chicken still had fly at least 3m up and probably almost 10m across the street. It sat there for quite a while and we were a bit worried it wouldn’t dare to fly back down but eventually it did. Chickens are funny.
I think this is intentional. They want you to take time looking at the pictures so you might think “you know what, actually I’d like some of those fries as well” by making it hard to just quickly select what you want and leave.
I wouldn’t even be surprised if there’s a psychological effect where you feel like ordering more makes this tedious ordering process more worthy. I mean why go through 2 minutes of clicking and waiting just for one stupid cheeseburger.